Where do Russians like to relax? Which countries do Russian tourists most often visit? Where do Russians go on holiday?
The summer season of 2018 demonstrated the redistribution of Russian demand towards mass and close destinations with "all inclusive". Most popular countries rest and preferences of tourists in the summer of 2018 - in the material of the ATOR Bulletin.
The weakening of the ruble and the fall in real disposable incomes of the population shifted demand in the summer of 2018 towards several mass and relatively cheap destinations. In the segment of outbound tourism, destinations with large volumes of charter transportation and the prevailing all-inclusive system, which allows tourists to save significantly on the final price of the trip.
All these factors led to a peculiar picture of the distribution of the summer organized tourist flow in 2018. Despite the negative economic background, Russian tourists are not yet ready to give up tourist trips for the sake of economy. In the course are such cost-cutting tools as changing the direction to a cheaper one, saving on excursions and the duration of the rest.
According to a preliminary analysis, in the summer of 2018, more organized tourists rested both abroad and in Russia than a year earlier, however, due to the redistribution of demand, almost the entire increase in outbound tourist flow can be attributed to Turkey.
FACTORS THAT AFFECTED SUMMER DEMAND
High-profile bankruptcies of some small tour operators, according to market experts, had practically no effect on outbound tourism this year: the scale of losses was relatively small, and the niches of weak players were almost immediately occupied by financially stable companies.
The successful pace of early bookings created an illusion among market players of a very serious increase in demand for outbound destinations in the summer season of 2018. Early booking 2018 was unique for the market: according to tour operators, up to April of this year, up to 40% of the planned programs for mass destinations were sold. The largest volume was sold in Turkey and Tunisia. To a lesser extent, European destinations were sold - Greece, Bulgaria, Spain.
Until April of this year, up to 40% of the planned programs for mass destinations were sold. The largest volume was sold in Turkey and Tunisia. To a lesser extent, European destinations were sold - Greece, Bulgaria, Spain.
In April, when the first jump in exchange rates took place, the demand in foreign directions "froze", as stated in the agencies polled by ATOR Vestnik. Participants of the retail market note that with each subsequent jump in exchange rates, demand "froze" for at least 7-10 days. “Despite the successful start of sales, due to currency fluctuations, the last month of summer was extremely uneven. We began to notice signs of demand stabilization only at the very end of August,” says the CEO of the company PEGAS Tourism Anna Podgornaya.
All of these factors combined have led to the fact that the traditional summer adjustments to charter programs have become more significant in 2018. At the same time, a massive reduction in flight programs by tour operators from initially overpriced plans occurred back in June, the balances were reduced in July.
WHO GOT "GOLD"
The undisputed leader of the summer season of 2018 was -. According to preliminary forecasts of tour operators, by the end of 2018, the number of Russian tourists in Turkey will grow by 15% compared to last year - i.e. up to 5.4 million people.
Even after optimizing transportation on the route, there was a certain excess of it. So, in July, the cost of a flight in a package reached $50, while the real cost was more than $300. Cheap Turkey has become one of the factors that pulled tourists away from other foreign destinations, which, against the backdrop of a weak ruble, have risen in price.
Average prices in the Turkish direction ranged from 65.1 thousand rubles. for two for a seven-day tour at the beginning of the season up to 70 thousand rubles. in early September, reaching a peak in late June and early August (77-80 thousand rubles). Please note that these amounts already include all-inclusive meals, unlike most other destinations. This largely predetermined the success of the Turkish product.
SECOND PLACE - RUSSIA
In second place among organized tourists -. According to the aggregate estimates of tour operators, in Krasnodar Territory and Crimea this summer and visited by up to 2.5 million organized domestic tourists. The share of organized tourism in the South of Russia this season, according to preliminary estimates, amounted to up to 1/5 of the total flow to the Black Sea resorts, remaining approximately at last year's level or slightly increased.
Sales were supported by two factors. Firstly, this is a loyal pricing policy of hoteliers who learned from the mistakes of the “cold” (in every sense) summer of 2017, when prices were inflated after a successful 2016. Secondly, the depreciation of the ruble against major currencies played a big role, which made planned trips abroad inaccessible for many and prompted them to look for cheaper options within the country.
One of the largest players in the direction, Biblio-Globus, has a flow to the resorts Krasnodar Territory and Crimea increased by 15% compared to last year. According to the ATOR Bulletin, only this tour operator in the summer beach season In 2018, he sent about 930 thousand tourists to the resorts of the South of Russia.
In addition, as noted by the leaders of travel agency networks, more and more people are restricted to travel abroad. “If there is one travel ban in the family, then all other family members (usually three more people) will choose to rest in domestic resorts,” Aleksan Mkrtchyan, head of the Pink Elephant travel agency network, rightly notes.
More than 50% of domestic organized tourists chose Sochi in the summer season of 2018. The rest are Crimea, Anapa and Gelendzhik. The most significant growth in demand is observed in the Greater Sochi and the Crimea. August gave the best increase for Sochi - this is explained by the excellent weather, and the fact that the average prices in hotels in the Krasnodar Territory during this period approached the Turkish ones (comparing 3 * objects with "all inclusive"), and the prices for tours with breakfast were significantly below Turkey.
More than 50% of domestic organized tourists chose Sochi in the summer season of 2018. The rest are Crimea, Anapa and Gelendzhik. The most significant growth in demand compared to last year is observed in Greater Sochi and the Crimea.
Crimea also gave a good increase compared to last year in the organized segment - the opening of the bridge fueled interest in the direction. A significant factor has become domestic tourism, which forms package tours with flight.
“Interest in tours to Crimea exceeded the figures for the same period last year by 27%, while the demand for ground accommodation in Crimea increased 1.5 times. The leaders in demand are the resorts of the southern coast of Crimea from Yalta to Alushta, followed by the resorts of the Eastern and West coast”, - they say in the “Biblio-Globus”.
For almost the entire season, the three main mass organized destinations - Crimea, Sochi and Anapa - succeeded each other as leaders in the availability of tours, based on average prices.
The average prices for tours to the Crimea started at the beginning of the season from 34.5 thousand rubles. for a seven-day tour for two, reaching a maximum in early August (52 thousand rubles) and dropping in early September to 45.5 thousand rubles.
Average prices for tours in Sochi ranged from 40.1 thousand rubles. for two for a seven-day tour at the end of May to the same 40 thousand rubles. in early September, rising as the season progresses. The average prices peaked in mid-June - 63 thousand rubles.
In late May and early September, Anapa showed practically the same starting prices, but the average price peaked at the beginning of August - 56 thousand rubles.
Despite the low values of the average price for Russian resorts, it must be understood that in large part these figures were achieved due to a large number offers from objects 1-3 *, without meals or with meals "breakfasts".
BRONZE LEAVES TO GREECE
In third place in terms of the volume of organized tourists sent is Greece. “In Greece in the summer of 2018, island holidays were the most popular, and first of all Crete, followed by Rhodes and Corfu,” the TUI Russia press service says. Traditionally, organized tourists in Greece are most in demand with AI and FB catering tours.
This summer, the share of Greece in the sales of tour operators has decreased by about 2-3 percentage points. This was followed by summer sales, lagging behind the planned figures. Players of the tour operator market and retail consider the weakening of the ruble against the euro and, as a result, the rise in prices in the Greek direction as the reason for this.
In Greece in the summer of 2018, island holidays were the most popular, with Crete in the first place, followed by Rhodes and Corfu.
Tour operators had to adjust their flight programs: adjustments were made in all regions of Russia from the beginning of the season and, in fact, until its end. On average, the market transportation to Greece was reduced by 15%, and the reductions were both in the regions and in the capital. Tickets to Greece "burned out" in August. On average, the reduction in the tourist flow to Greece in the summer season could be up to 10% of the market.
Average prices in the Greek direction ranged from 50.1 thousand rubles. for two for a seven-day tour at the beginning of the season up to 90 thousand rubles. in early September, reaching a peak in early July (80 thousand rubles).
WHO ELSE IS IN THE TOP 10 OF ORGANIZED TOURISTS
The top three countries are followed by Tunisia, Cyprus and Spain. Organized demand in Tunisia increased from 5% to 15% in summer compared to last year among major market players. At tour operator Coral Travel in the TOP-3 summer destinations Tunisia is in second place. At Biblio-Globus, as of the beginning of August, sales of tours to Tunisia have already exceeded sales figures for the entire summer period of 2017. At the same time, the company notes high percent return tourists in the Tunisian direction, including those who return year after year to the same favorite hotel.
The popularity of the direction has not even undermined. In just three summer months, about 360 thousand Russians rested in Tunisia. It is expected that by the end of 2018, Tunisia will show better results than last year, approaching the figure of 580-600 thousand tourists from Russia.
Average prices for tours to Tunisia started from 63 thousand rubles. for two for a seven-day tour at the beginning of the season and gradually increased to 77 thousand rubles. in the beginning of September.
Demand for Cyprus in the organized segment is approximately the same as last year, some tour operators report an increase of 5-10%, some - a drop in demand. And yet the overall flow of tourists from Russia to the island has declined. The average prices for tours to Cyprus ranged from 63 thousand rubles. for two for a seven-day tour at the beginning of the season up to 73.6 thousand rubles. in early September, peaking at the end of July and August (80 thousand rubles)
Most of the Russian tourist arrivals in Spain this summer had to . Spain has become the most economically profitable destination for tour operators this season.
Most of the Russian tourist arrivals in Spain this summer had to . Spain has become the most economically profitable destination for tour operators this season. A number of market participants note an increase in organized demand in Spain up to 18% compared to last year. By the way, Spain has become one of the few destinations this summer for which flight programs have not been adjusted.
Average prices in the Spanish direction ranged from 87.2 thousand rubles. for two for a seven-day tour at the beginning of the season up to 92.1 thousand rubles. in early September, reaching a peak in the third decade of August (123 thousand rubles).
Thailand also entered the TOP 10 summer destinations in 2018. This direction even got into the summer TOP-5 of such large tour operators as PEGAS Touristik (4th place) and ANEX Tour(5th place). Average prices for tours to Thailand started from 90 thousand rubles. for two for a seven-day tour at the beginning of the season, then decreased at the end of June to 75 thousand rubles. and then gradually increased - up to 112 thousand rubles. for a seven-day tour for two in early September.
Also in the top ten - traditionally popular with Russian family tourists, which showed a decrease in tourist flow in June and July - it amounted to 8% and 16% year-on-year, respectively. The reduction in volumes in Bulgaria was affected by both Turkey and the expensive euro and the peculiarities of loading the destination with European tourists.
Flight programs to Bulgaria have been optimized by 20% on average in the market. In particular, transportation on I Fly was reduced - tourists were transplanted to Bulgaria air. Average prices in the Bulgarian direction ranged from 58 thousand rubles. for two for a seven-day tour at the beginning of the season up to 50 thousand rubles. in early September, reaching a peak in early August (72 thousand rubles)
Among others popular destinations this summer's note remained at last year's level, as well as (slight decline) from (results at last year's level or slightly lower).
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Analytical agency TurStat made up. According to these statistics, outbound tourism from Russia in 2018 grew by more than 20% to Turkey, Georgia, Italy, the United Arab Emirates, Tunisia, Hungary, Qatar, Cuba and some other countries. According to the Federal State Statistics Service (Rosstat), the number of outbound trips in 2018 increased by 5.8% to 41 million 964 thousand (in 2017 their number was 39 million 629 thousand).
Where did Russians travel most often in 2018?
Last year, Turkey turned out to be the most popular tourist destination: Russians made 5,719,000 trips to it. The top ten most popular also includes Abkhazia (4 million 496 thousand trips), Finland (3 million 361 thousand), Kazakhstan (2 million 955 thousand), Ukraine (2 million 290 thousand), China (2 million 018 thousand trips). ), Estonia (1 million 798 thousand), Germany (1 million 297 thousand), Georgia (1 million 233 thousand) and Thailand (1 million 173 thousand).
To which countries has the tourist flow from Russia increased?
The fastest growing tourist destinations in 2018 were Turkey (5 million 719 thousand trips, + 27% compared to 2017), Georgia (1 million 233 thousand, + 23%), Italy (1 million 086 thousand, +22 %), the UAE (941 thousand, + 23%), Tunisia (611 thousand, + 28%) and Armenia (434 thousand, + 18%). The most popular beach tourist destinations among Russians were Thailand (1 million 173 thousand trips, + 7%), Vietnam (531 thousand, + 4%) and Cuba (101 thousand, + 46%).
Which EU countries are popular with Russian tourists?
According to analysts, the top 10 EU countries most popular with Russian tourists include Finland, Estonia, Germany, Poland, Italy, Spain, Cyprus, Greece, Lithuania and the Czech Republic. At the same time, in 2018, compared to 2017, the flow of tourists from Russia to Poland decreased by 11%, to Greece - by 6%, to the Czech Republic - by 1%, to Lithuania - by 0.5%, but the overall figures still remained high. . Italy, Spain and France became the most popular European sightseeing, resort and beach destinations among Russians last year.
Russians are actively developing foreign resorts. According to the official statistics of Rostourism, in the first 9 months of 2011, 11 million 370,000 Russians went abroad for vacations. This is 11% more than in the same period in 2010. Data on departure throughout 2011, Rostourism has not yet calculated.
But such information has already been prepared by the countries where the Russians went. The most popular tourist destination for Russians remained Turkey and it is unlikely that any state will be able to compete with it in the near future.
According to official statistics from the Turkish Ministry of Tourism, in 2011, 2,714,960 Russians visited the country. For comparison, in 2010, 2.4 million Russians visited Turkey for tourism purposes. Interestingly, the Russians in Turkey for the first time in history overtook the Germans in terms of the number of vacationers. The gap, however, is small - only 400 people, but the Turks assure that this trend satisfies them. In the end, the Russians, even taking into account their beloved all inclusive spend on vacation much more than the Germans.
In second place in popularity among Russians is entrenched Spain, which in 2011 was visited by 918,573 guests from Russia. According to the Spanish Institute for Tourism Research, the tourist flow from Russia increased by 41.8% compared to 2010.
Catalonia remains the most popular region among Russians - it received almost 60% of the total tourist flow (495,000 people). Over 100,000 Russians (12%) accepted Canary Islands followed by the Balearic Islands (85,300 tourists) and Andalusia (60,200).
Closes the top three France. And although the official annual statistics have not yet been calculated there, the French tourist office EUROMAG assured that the number of Russians in 2011, according to preliminary data, increased by 20%. Given that in 2010 France was visited by 680,000 guests from Russia, therefore, last year the tourist flow exceeded 800,000 people.
This is much more than, for example, in Italy, where the official statistics of visits have been calculated so far for only 9 months - during this time 465,268 Russians arrived. Compared to the same period in 2010, the growth was 29%. According to the results of the whole year, based on trends, they allow Italy to gain a foothold in fourth position.
But several Italian regions showed record figures for the growth of Russians. For example, 43% more Russians visited Florence in 2011 than in 2010. And the growth of Russian tourist flow to Venice amounted to 45%.
Fourth place Italy can share with Czech Republic, which was visited by 569,961 Russians for the whole year. Last year, the flow of tourists from the Russian Federation to the Czech Republic increased significantly: if in 2010 this country was visited by 413,756 Russians, then by the end of 2011 their number increased by 156,000. The growth was almost 38%.
Following the Czechs Austria, for which last year was a record year for Russian guests. As the magazine was told EUROMAG at the tourist office of Austria, 400,396 Russians visited the Alpine republic last year, which is 31% more than a year earlier. And the number of overnight stays increased by 25.6%, exceeding 1.5 million.
The Austrians especially note that Russians are much more likely to visit Austria in the summer than before. For example, the number of overnight stays in Vienna in the summer months increased by 30.4%, but Tyrol showed the largest increase - 31.1% more Russians visited this federal land for the entire year.
Currently, Russia ranks 11th among other countries in terms of the number of overnight stays in Austria.
V Greece Russians began to travel more by almost 37%. The record-breaking country in terms of the speed of issuing Schengen visas to Russians (2-3 days) received 380,729 Russian tourists last year (sixth line).
On the heels of Greece comes the eternal competitor - Cyprus. During the year, more than 330,000 Russian citizens visited the island, which is almost 100,000 more than in 2010.
At present, the Russian market for Cyprus is the second largest after Great Britain and, as the Cypriots say, behind last years he "grew by leaps and bounds". By comparison, less than 100,000 Russians visited Cyprus in 2005. The Tourism Organization of Cyprus predicts that in 2012 the number of Russian guests will exceed 400,000 people.
Russians hold the second place in terms of the number of tourists in Estonia- the first line with a huge margin is occupied by the Finns. According to the Estonian Department of Statistics, 203,204 tourists from Russia visited the country last year. But at the same time, if the growth of the tourist flow from Finland was only 1% (841,000 Finns visited Estonia), then the growth of Russians is 43%, and compared to 2009 - 116%.
There are more Russians by 11% in Croatia- the Balkan state was visited by about 190,000 people who made more than 1.6 million overnight stays (+8%).
And closes the top ten Switzerland, which received 179,168 tourists from Russia last year, which is 14% more than in 2010. And the number of overnight stays increased by 10% to 513,700, reported EUROMAG at the Swiss Tourist Office. For comparison, the growth of the tourist flow from Russia to Switzerland in 2010 was only 3%, and in the crisis year of 2009 there was a decline of 0.5%.
However, to press Switzerland can Great Britain, which received 158,000 Russians in three quarters. Preliminary data for 2011 will be published in April, the magazine was promised EUROMAG at the Russian office of Visit Britain. In 2010, the United Kingdom received 170,000 Russians in 12 months.
Following the United Kingdom Norway which grew by 8%. Almost 90,000 Russians visited the Scandinavian country, according to the SSB (Statistical Central Bureau), who made 186,832 overnight stays. However, the increase in tourist flow from Russia to Norway in 2011 was significantly less than in 2010, when it increased immediately by 18% compared to 2009.
The growth of the tourist flow in Belgium amounted to 33.1% - more than 84,000 Russians visited it during the year.
Added and Slovakia: the growth of the tourist flow there amounted to almost 30%. The number of Russian tourists increased from 21,425 to 27,776 people who made 105,242 overnight stays in the country (33% more than in 2010). The average number of days that Russians began to spend in Slovakia also increased slightly - from 3.7 to 3.8.
The leader in the growth of tourist flow from Russia was Albania. As the Albanian ambassador to Russia Sokol Gioka said at a press conference in Moscow, the flow of tourists from Russia to his country in 2011 increased by 70% - up to 8,000 people.
Germany, according to the German Tourist Office, in 2011, almost 20% more Russians were visited than a year ago. They could not give absolute figures, but they assured that Russia was among the top ten in terms of the number of tourists, after Holland, Switzerland, the USA, Great Britain, Italy, Austria, France, Belgium and Denmark. And in terms of growth dynamics, Russia ranks sixth, following Brazil (23%), India (22%), China (21%), Poland (22%) and Hungary (21%).
Hungary in terms of the number of overnight stays made by Russians, it added 21% - 432,715. Interestingly, the Russians set an absolute record in the last month of the year: the number of nights spent by tourists from Russia in December amounted to 26,510, which is 52.7% more. The most visited region in Hungary was Budapest, where Russians spent 255,612 (+13.5%) overnight stays.
The Russians set records in Ireland- for 9 months of 2011, 1215 Russians visited the Emerald Isle for the purpose of tourism, which is 40% more than in the whole of 2010. Apparently, the simplification visa regime(Since July, Ireland has allowed Russians on a British visa).
But at the same time, it is interesting that much more Irish tourists visited Russia - in the first nine months of last year, 5591 Irish tourists visited Russia (an increase of 21%).
According to VTsIOM, 24% of Russians hope that they will have a better rest than last season, another 9% fear that it will be worse, and 63% do not expect changes at all compared to the 2017 season. Only 4% of Russians plan to travel abroad this year.
For the third year in a row, Crimea has been leading in the ranking of the most desirable holiday destinations for Russian tourists: 37% of citizens say that if they had the opportunity, they would spend the summer there. Abroad (21%) for the second season is inferior to the Black Sea coast of the Caucasus (33%).
At the same time, the house and the dacha still remain the main intended places of rest: in 2018 they are named by 45% and 34%, respectively. Residents of small towns (49%) and villages (55%), respondents with a poor financial situation (53%), and elderly people (42% among 60-year-olds and older) will stay at home more often than others. Other Russian cities are going to visit 14% of respondents, Black Sea coast Caucasus - 12%.
Every tenth survey participant (9%) plans to spend this summer in Crimea, another 42% may visit the peninsula next season or later (this share has grown from 27% in 2014). The main advantages of the Crimean holiday, according to Russians, are beautiful nature(26%), clear sea, good beaches(23%), favorable climate (19%). First of all, the “price of the issue” repels (20% talk about the high cost of recreation).
In recent years, Russians have begun to relax more often inside : the share of those who reported that in the last five years they spent at least one summer vacation in another region of Russia increased from 35% in 2016 to 44% in 2018, the number of those who were not allowed to travel abroad decreased from 64% to 56% respondents, respectively. TOP 3 aspects of relaxation inside that received the highest scores from vacationers - nature and climate (4.45 points out of 5), the opportunity to visit interesting places(4.25), affordable entertainment (3.93).
The lack of finances is still the main reason for not traveling - 44% of respondents who do not intend to leave their place of residence, mark it as the main one. In addition, family matters (18%), work (15%), etc. will prevent people from leaving their city/village.
Estimated spending on outdoor vacations continues to grow year by year: in 2018, Russians planning to spend their summer holidays outside their home will spend an average of 44,205 rubles. (based on one family member), which is 11% more than in 2017.
Significantly higher than the average for the sample are the planned expenses of residents of Moscow and St. Petersburg (54,865 rubles), respondents with high incomes (55,930 rubles). Most often, they plan to pay for the trip from funds specially set aside for it (45%). In general, people rely mainly on their own strength: only 4% intend to take a loan, 2% - to borrow from relatives / friends, 3% - to relax at the expense of relatives.
Let's talk about where and how Russian people relax. This is very interesting.
The crisis has affected many areas of Russian life, including entertainment.
The trend has remained the same: people watch TV shows, spend time in the country (these activities do not require special expenses), but visit shopping and entertainment centers, travel abroad have become less frequent.
“The index of consumer confidence, according to Rosstat, in the first quarter of 2015 fell to minus 32% from minus 18% in the fourth quarter of 2014 (it was worse only in the first quarter of 2009 - minus 35%). Real incomes were reduced, the population began to save on everything that does not belong to the basic necessities” (Vedomosti)
Our compatriots have become less likely to have a rest "on a grand scale", they save on everything except the most urgent needs , have fun with the same, pre-crisis dynamics, only a few. Basically, everyone has "pulled their belts" and are trying to find an alternative to foreign and noisy, restaurant, club rest in some homely, useful or inexpensive activities.
For instance, sales of board games increased, Russians began to visit fitness centers more actively , pump the press, follow the figure, someone even decided to radically change their habits: they chose knitting and reading books as entertainment.
“Outbound tourism has been greatly reduced. For example, a third fewer Russians arrived in Europe in the first quarter than a year ago. The turnover of restaurants, cafes and bars in Russia for the first quarter decreased by 4.4%. Russians walk less shopping malls, sales of clothing and footwear decreased by almost half in physical terms. It’s embarrassing to even think about car sales.”
Sitting at home provokes not only the development of interest in inactive and inexpensive forms of entertainment, but also, for example, in drinking ... About the latter, it is only known that:
“Production of vodka and beer in 2014 decreased by 22.5% and 7% respectively, retail sales of alcohol – by 7.7%. Imports of wine in the first quarter decreased by a third. On the other hand, last year the excise tax on strong alcohol increased sharply, causing an increase in the shadow turnover of vodka and sales of moonshine stills. From February 1, 2015 minimum price reduced for vodka” (Vedomosti).
However, so far the picture is this: there are a lot of beer kiosks, bottling points, and they are in good health ...
The majority of Russians, both during the crisis and before it, are engaged in the most popular form of leisure - watching TV. Another significant part - prefers to spend time in the country, in nature.
Despite numerous talks about how good it is abroad, only 17% of our compatriots have passports. About 70-80% of Russians have never vacationed abroad. In general, visiting is good, but home is better ...
For example, in 2014, only 8% of Russians traveled outside the country, 21% rested in their dachas, 40% did not go anywhere at all during their holidays, while 79% (in all categories) were satisfied with the state of affairs, but among those who traveled abroad, they remained 91% satisfied.
“Among the factors that overshadowed the rest of the Russians were high prices- 12% of respondents complained about them, and poor service - 12% were also dissatisfied with the service sector.
If we talk about costs, then on average Russians spent 29,731 rubles on a trip, which is less than last year (30,778). At the same time, vacationers from Moscow and St. Petersburg had the highest spending: 38,579 rubles, which, however, is not surprising: incomes in these cities also exceed the national average.
The most favorite countries among Russian tourists - according to Rostourism:
Egypt (since the beginning of 2015 it was visited by 402 thousand people),
Thailand (185 thousand people),
Germany (141 thousand Russians),
United United Arab Emirates(107 thousand Russians since the beginning of this year),
Italy (101 thousand tourists).
Abroad, Russian tourists prefer to sunbathe, visit sights, go shopping, etc.
On Russian lands and beaches, people prefer: lie on the beach, explore the world with the help of excursions, settle in a sanatorium.
Those who go on a hike on their own, pitch a tent in front of a precipice 3 km away, raft along stormy river rapids on a makeshift raft - fewer. But the latter is more interesting to everyone than the usual comfortable and guaranteed safe rest: where, if not in the face of the fear of death, with adrenaline going wild, can one appreciate everyday life without adventures?
An alternative to foreign horizons for a large part of Russians who cannot afford a vacation abroad are Russian resorts, recreation areas, natural parks, rivers, lakes, cottages, a house in the village with my grandmother, fishing, picking mushrooms, berries, barbecue.
And although rest on their lands can be much better than abroad - after all, there are conditions - yet even those who do not go to foreign lands dream of visiting there. Because this is exotic, a change of scenery ... most often, rest is good in a favorable environment, but it is in a divorced from the usual rut. True, if, being unprepared, go to the countries South Africa with a climate that is opposite to the typical Russian climate, leaving bitten by insects is not a fact that the vacation will “succeed”.
To date, only a quarter of Russians who go on vacation go away from home, and only 5% go abroad, 2.5 times more vacationing in Crimea.
In fact, fewer young Russians go to nightclubs than it seems about 7%. The main age category is up to 30 years. A third of Russians visit cafes, restaurants, coffee shops, bars, 17% - fast food establishments, 13% - beauty salons.
Nightclubs are no longer as popular as they used to be. If at one time they were a new format for such a relic of society as discos in farmhouse Komsomol, where everyone came in "training pants", leggings and with a "mafon" on their shoulders, today there is already a more modern alternative to nightclubs. It is much more fashionable to go to theaters, get carried away with the abstract art of some pretentious, inadequate geniuses and amaze everyone around with knowledge of the unknown to mere mortals. However, those who are over 30 are still unanimously saying that our youth has decomposed, they love only dance floors and “energy”.
We will not talk about the moral qualities of young people, since this is a difficult question, but about the fact that the older generation, to put it mildly, is stupid ... this is not true. More and more you can meet very smart young people who at the age of 18 easily entered a medical university and are able to enlighten some doctors with their knowledge; fond of creativity such famous people, whom the former generation began to know only when they were 40 years old ... And these are not isolated cases - there are many such teenagers. In general, nightclubs are a thing of the past.
Quite a lot of Russians are “cultivating”:
“visit cinemas (22%),
museums, galleries and exhibitions (12%),
drama theaters (11%),
concerts of both modern (8%) and classical (5%) music, circuses (4%)”.
In general, cultural events are becoming more and more popular among Russians, which, of course, pleases.
For example, in our city about ten years ago, many museums were in buildings with facades in need of repair, rooms, the exhibitions themselves were little visited. Today, everything has been renovated, many new cultural points have been opened, and they are visited.
Yes, and that all-Russian, that regional events are held at a completely different level than before. On Youth Day, for example, I remember ten years ago the main entertainment for those to whom the holiday was dedicated was getting drunk and inadequate walking around the city, scaring people.
And now there are enough drunks, but there are bright, interesting, useful events that remain in the memory of those who were drunk before: carnivals, games, shows, surprises, various miracles, concerts, special effects, etc.
Evenings of reading poetry, and various library educational programs(do you think that excellent students who do not get out of their desks go to them?) gather enough advanced youth. Of course, there are some young people who will take a different path, but still today Russia is becoming more intelligent - this is a fact.
And yet one of the entertainment that exists in parallel with others or replaces all is watching TV.. What and how often do people watch on TV? Despite the popularity of the Internet, TV is still in the lead among many Russians, who consider it a source of knowledge, obtaining basic information about the world. News and films are what viewers most often watch from TV screens in our country.
Series occupy a special place in the rating of TV in demand. What attracts people to screens or to seeing beautifully played stories of someone else's life through the Internet? It seems to be a useless thing to watch artificial tragedies, fairy tales from the outside. However, the series in the majority is just a banal vanity of life, it does not bring any benefit, but it does not bring much harm either ... “about nothing,” one might say, or “about something, but still pointless.”
Perhaps this is the concept of relaxation for many: you can not think, but just sit on the sofa and watch, albeit someone else's, but such an interesting life ...
Almost as much as TV is popular with the Internet among Russians, “hang out” is the most popular activity after watching TV programs. On the Internet as a means of communication and pastime, perhaps, it would be superfluous to mention in detail. If you are reading this article, you understand what it is about and what the Internet means in the modern world.
What is a “real Russian vacation” anyway?? If we remove vodka and its analogues from the first associations and the presented picture, then, of course, a feast, a bathhouse, barbecues, nature, a village. Or a rural summer resort, weeding beds, swimming in a cold river, catching fish from a lake slightly larger than a puddle, etc. In winter - sleds, slides, snowballs ...
You won’t go to the village for the rest of your life, but for a couple of weeks it’s quite possible, just a cardinal change of scenery. Why not rest?
But still, a foreign country is needed, there are many curiosities, views, contrasts that are not in Russia, and at the same time one can assess what our country is in comparison with others.
Some of my acquaintances, who love to watch “soap operas” on TV, every season plan to somehow radically change their lives, buy a summer house, go to a foreign resort, but most remain in the same position. And this is neither bad nor good, it's just that a person very easily gets used to inert types of recreation.
Someone manages to have fun in the workplace. For example, as many as 10% of office workers play mobile (!) Games in the workplace, another part takes smoke breaks every half hour.
A quarter of Russians play computer games, a tenth board games: chess, checkers, many - in mobile games.
To the question of what is missing and what else would the Russians want. Many people would love to go to an evening of humor and satire or something similar (for example, to a performance by the Comedy Club, KVN), a little less Russians want to go to a drama theater performance, almost the same number of people go to a pop music concert, they are a little less attracted Russians ballet, circus, classical music concerts, opera.
Our compatriots are very happy about Crimea joining Russia, more than half of Russians intend to go on vacation to this region, but so far only 3% have taken advantage of this chance compared to 1% in 2003.
About the rest, about the sights of the Crimea in the video "Live in high"
Black Sea popular place holidays for Russians: today 12% of the population go there, compared to 4% in 2003.
What else can be noted from the entertainment of the Russians? Paintball, table tennis, rallies, tournaments to overcome difficult routes, chatting with friends, someone considers it fun to cook pickles for the winter, gourmet dishes according to non-standard recipes, embroider a portrait of the Virgin on linen, create figures using origami technique, etc. .d.
What kind of entertainment do you prefer?
